Britannia Recruitment 2024

Britannia, a household name synonymous with delicious biscuits and iconic brands, is seeking a visionary and results-oriented leader to join their team as Chief Sales Officer (All India). In this pivotal role, you'll be the architect of Britannia's sales strategy, driving revenue growth,

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Responsibilities:

• Develop and implement comprehensive sales strategies aligned with Britannia's overall business objectives and market dynamics.
• Lead and manage a high-performing sales team, fostering a culture of excellence, accountability, and collaboration.
• Oversee all aspects of the sales cycle, from channel development and territory management to customer relationship building and deal negotiation.
• Analyze market trends, competitor activity, and consumer insights to identify growth opportunities and optimize sales strategies.
• Set ambitious sales targets and track performance against key metrics, driving continuous improvement and exceeding expectations.
• Build strong relationships with distributors, retailers, and key decision-makers across the Indian market.
• Manage a budget effectively, ensuring optimal resource allocation and cost-efficiency within the sales department.
• Mentor and coach sales team members, providing guidance and support for professional development and growth.

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Skills:

• Minimum 15-20 years of experience in a senior sales leadership role within the FMCG industry (highly preferred).
• Proven track record of driving significant and sustainable revenue growth in competitive markets.
• Deep understanding of the Indian consumer landscape, distribution channels, and retail dynamics.
• Strong leadership and people management skills with the ability to motivate and inspire sales teams.
• Excellent communication, negotiation, and presentation skills to effectively influence stakeholders and secure deals.
• Analytical and strategic thinking skills to develop data-driven sales strategies and make informed decisions.
• Strong financial acumen with the ability to manage budgets and optimize resource allocation.