Vivo Recruitment 2024

Vivo, a leading global smartphone brand renowned for its innovative technology and youthful spirit, is seeking a Senior Marketing Analyst to join our dynamic team. In this pivotal role, you'll play a key part in shaping Vivo's marketing strategy, analyzing data to gain actionable insights, and driving successful campaigns that resonate with our target audience.

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Responsibilities:

• Conceptualize and develop data-driven marketing strategies aligned with Vivo's brand vision and market objectives.
• Conduct in-depth market research and competitor analysis to identify opportunities and optimize campaigns.
• Analyze marketing performance data using advanced tools and techniques, providing insights to inform decision-making.
• Develop and implement effective marketing campaigns across various channels, including digital, social media, and offline activations.
• Collaborate with cross-functional teams (product, sales, creative) to ensure seamless campaign execution and maximize impact.

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Skills:

• Proficiency in data analysis tools (e.g., Tableau, Power BI, SQL) and statistical software (e.g., R, Python).
• Strong analytical and problem-solving skills with the ability to interpret data and draw actionable conclusions.
• Excellent communication and presentation skills to effectively share insights and recommendations with stakeholders.
• Creative thinking and strategic vision to develop innovative marketing solutions.
• Demonstrated experience in managing and optimizing marketing budgets.