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Marketing Director
We are seeking a passionate and results-oriented Marketing Director to join our dynamic team and lead our marketing efforts across all channels. As the Marketing Director, you will be responsible for developing and executing comprehensive marketing strategies that drive brand awareness, student acquisition, and engagement. You will play a key role in shaping the future of Vedantu's marketing landscape and contributing to our continued growth and success.
Vedantu Careers
Responsibilities:
- Develop and implement data-driven marketing strategies across all channels, including online, offline, and social media.
- Manage and lead a high-performing marketing team, fostering creativity, collaboration, and innovation.
- Oversee all aspects of marketing campaigns, including budget planning, execution, and analysis.
- Drive brand awareness and thought leadership through strategic content creation and public relations initiatives.
- Track and analyze marketing performance metrics and make data-driven decisions to optimize campaigns.
- Stay ahead of the latest marketing trends and technologies and implement them to improve marketing effectiveness.
- Partner with other departments, such as product, sales, and operations, to ensure alignment and achieve common goals.
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Skills:
- 10+ years of experience in marketing leadership roles, preferably in the education or ed-tech sector.
- Proven track record of developing and executing successful marketing campaigns across multiple channels.
- Deep understanding of digital marketing, including SEO, SEM, social media marketing, and content marketing.
- Strong analytical and problem-solving skills with the ability to translate data into actionable insights.
- Excellent communication, collaboration, and interpersonal skills.
- Passionate about education and the power of technology to transform learning.
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